The new 2.0 is finally released. The main focus are user interface improvement, simple security, API and channel feature among the changes. For those who are new to Tumblr might want to read on Review<Web>: Tumblr 1.0, the multimedia ‘twitter without SMS’ as this article is built on previous experience with Tumblr 1.0.
The main screen is more visually appealing. Gone is the numerous tab that cluttered the screen, instead the previous Feed, Settings, and Goodies tabs has now moved into Account menu.
The user logo and Post to link now will open the tumblelog (User Viewer Site) when clicked.
There are now a new Audio type, although users are only allow to post one MP3 audio file of not more than 5mb per day, a limitation that probably be lifted one day.
Now the preview capability is built directly onto the dashboard. Previously, user has to open entry in preview screen to view the video or photo type. This save an extra click.
User can subscribe to others’ tumblelog and notify of the changes (+ Button clicked to allow user to enter others’ tumblelog URL, username/email.
Now, user can also directly add entry though using AOL Instant Messenger.
The system can also ping to Technocratic for new entries.
The new Channel menu allows user to create an unlimited ‘dashboard’ that only show entry added belong to that channel. This is useful as security feature as it allow sharing the channel to group of people. Though I find this feature confusing as the system did not elaborate on how to perform the channel sharing.
The new options under Settings screen allow Tumblr to promote your blog and notify blog search service.
One of the anticipated enhancement is the new security feature. Evey entry type (Tumblr call it Blurb) has an Advanced Option link, which when click show the blue panel (As shown below)
For every entry, user can make them public or private to himself.
The entry can also be assigned to channel.
The user can also now change the creation date of entry, though I find it strange why there is no dropdown to select dateTime. It is basically a textfield which is not user-friendly. What if user type wrong date/time format ?
The tag feature is used to associated with blog search service like Technorati.
Now, Tumblr also integrate video upload through using free Vimeo service.
The next important feature is the API which user can just fetch the page at
and receive a structured XML version of content in XML format. Or by using /api/read/json instead of /api/read when calling the Read API, the output will be sent as JSON.
The user not only can read the tumblelog but also write to it using standard API. Moreever, user can also upload a file. Indeed, Tumblr has make the API powerful and easy to use.
Review: Tumblr 2.0